Two-thousand was the last time the Yankees managed to win a championship. And it was awfully close to the last time that that Microsoft managed to produce a version of Windows that anybody cared about. And, hey, both the Yankees and Microsoft have long histories of dominating their professions, and of using that dominance to run up huge payrolls with — let’s be honest here — a near-decade of lackluster results.
John Gruber on blogging.
There is an easy formula for doing it wrong: publish attention-getting bullshit and pull stunts to generate mindless traffic. The entire quote-unquote “pro blogging” industry — which exists as the sort of pimply teenage brother to the shirt-and-tie SEO industry — is predicated on the notion that blogging is a meaningful verb. It is not. The verb is writing. The format and medium are new, but the craft is ancient.